Recorded Events

Are you struggling to crack into corporate accounts? In this audio recording of the teleseminar, Selling to Big Companies: How To Secure Your First Meeting, sales expert Jill Konrath discusses how to create powerful value propositions, position yourself as a trusted advisor, leave prospect-enticing voicemail messages, get your foot in the door at big companies, and more. Read More

Many service firm gurus and marketers say cold calling does not work - it's inconceivable, even, that you would give it a second thought. But cold calling can be successful, when done correctly. In this audio recording of the teleseminar, Cold Calling For Professional Services, Wendy Weiss, The Queen of Cold Calling discusses how to overcome the fear of cold calling, the three keys to being comfortable prospecting by telephone, common mistakes to avoid, and more. Read More

Led by Sandy O'Dell, head of the Wellesley Hills Group's lead generation practice, this 50-minute webinar will help you gain a fresh perspective toward cold-call selling and get ready to start your own calling efforts to grow your business. Sandy draws upon her 25 years of lead generation experience to provide the motivation, tools, and instruction you need to get started in cold-call selling... the right way. Read More

In this webinar, you will learn not only why direct lead generation is difficult for professional services firms, but also how to succeed with it and grow your firm. Mike Schultz, Publisher of RainToday, teaches you how to target prospects, create a lead generation system, nurture leads, integrate your brand, and more. Read More

Led by John Doerr, this content-filled on-demand webinar shows you how to engage new sales conversations with the confidence and integrity necessary to sell professional services. Through the process of RAIN Selling, John explains how to uncover clients' needs, deliver value, and move your conversation towards the close. Read More