12 Ways Others Can Generate Referrals for Your Firm

How many times have friends, family, and associates said, "If there's anything I can do to help you, let me know"? How often have you said, "Well, now that you mention it, there are a few things you could do." If you're like most people, you aren't prepared to accept help the moment it's offered. You let opportunity slip by because you haven't given enough thought to the kinds of help you need. You haven't made the connection between specific items or services you need and the people who can supply them. But when help is offered, it's to your advantage to be prepared and to respond by stating a specific need.

Don't let the next opportunity for others to help slip through your fingers! Being prepared with some simple requests can make a real difference in the success of your business. Systematic referral marketing requires that you determine, as precisely as possible, the type of help you want and need. There are many ways your sources can help you promote you and your business by generating referrals. Here are 12:

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