7 Steps to Better Client Referrals

Millions of services professionals understand the power of referrals. They offer instant credibility for what you sell and can lead to long-term, profitable business relationships. Yet most businesses don't use referrals effectively. That's because it's harder than it looks.

You cannot simply expect clients to pass your name on to others or for them to give you more than just a name and email address of potential clients. You need to facilitate the process. These seven steps will help you get a handle on what to do to get more and better client referrals.