The Sales Hunter strikes again. RainToday favorite Mark Hunter won last week's Readers' Choice Award with his article Why Your Customer Doesn't Like Your Price. Congratulations, Mark!
To help you determine this week's winner, here's a rundown of the content you'll find in this week's Rainmaker Report (April 25):
Did you know that only 8% of people trust what companies say about themselves? It's a huge problem in the world of sales and marketing, but no worries—Jill Konrath shares a few simple steps you can follow to get prospects to trust you.
Meanwhile, Neil Shorney gives his modern take on "salesman's samples," and Linda Musgrove explains how to target the trade shows that have the best potential to generate new business for your company.
Plus, could your website be causing you to lose leads? Our podcast interview with Philippa Gamse will dig into that question, as well as what you can do to rectify the situation.
All are rock-solid contenders for this week's Readers' Choice Award, so check them all out and head over to Facebook to cast your vote.
- What to Do When Prospects Don't Believe You - By Jill Konrath
- Is Your Website Causing You to Lose Leads? - A RainToday Podcast with Philippa Gamse
- A Modern Take on Salesman's Samples - By Neil Shorney
- How to Find the Best Trade Shows for Generating New Business - By Linda Musgrove
Made your decision? Vote now.