Social Media Marketing Better than SEO for Web Traffic—An Interview with Michael Stelzner

RainToday.com's Podcast: Marketing & Selling Professional Services

If you're not doing social media, you need to rethink that. Not only are millions of people using social media networks, but using those networks to market your firm can create greater awareness and generate more web traffic faster than SEO tactics, says Michael Stelzner, founder of SocialMediaExaminer.com.

And Stelzner should know. His 6-month-old SocialMediaExaminer.com receives 100,000 visitors each month, and most of that traffic comes from social media channels.

"You can grow into a mega player in your industry practically overnight if you employ social media techniques," he says.

Listen as Stelzner talks about the benefits of social media marketing for B2B firms, the channels that work best for those firms, and how firms must act now if they want to stay ahead of the curve.