Online Learning - Individuals

RAIN Group's world-class RAIN Selling training programs are available online. Whether you’re new to selling or a business development veteran, one of our comprehensive and result-oriented online training programs will help improve your selling skills.

For individual program participants, we offer:

  • The Sales Mastery Program: For sellers who face a complex sale and are looking for a comprehensive program covering everything from filling the pipeline to winning the sale.
  • RAIN Sales Negotiation: For sellers who are tired of getting beaten up in sales negotiations. We share a proven framework for negotiation success.
  • Insight Selling by RAIN Group: Learn how to become a true change agent for your buyers, resulting in increased sales and stronger client relationships.
  • Selling Consulting Services: For business developers, professionals, and leaders in consulting and professional services.
  • Selling AEC Services: For business developers, professionals, and leaders in architecture, engineering, or construction.
  • Relationship Strategy Program: For salespeople, professionals, and leaders looking to build strong relationships that result in new and loyal clients.

And, RainToday Premium Members save 20% on all online training.

To give you a sense of the quality and style of our online programs, please enjoy this complimentary lesson:

Overview of the RAIN Selling Model
RAIN Selling Overview Lesson

With 24/7 access to the program, you can learn where you want and when you want, but you won’t be alone. Our sales experts are there to guide you along the way with live monthly coaching calls and online support in the member forums.

All of our online training programs are based on the proven RAIN Selling methodology which focuses on leading masterful sales conversations for professionals who must sell. You’ll learn how to:

  • Build real rapport with your prospects
  • Understand their needs
  • Communicate your value
  • Overcome objections
  • Fill the pipeline with qualified leads
  • Gain commitment
  • And so much more


All RAIN Selling online programs include:


Training Lessons: Interactive online lessons provide practical, how-to information that you can implement in your sales process right away. Lessons cover more than 25 key learning topics and consist of video, audio, text, role plays, and quizzes.
Member Forums: You get access to the RAIN Selling community forums. RAIN Group expert facilitators and instructors are active participants in the forums and provide direct feedback on the sales challenges you’re facing. Forums are also a great place for you to network with others and share ideas.
RAIN Selling Simulation: In a two-part sales "game", you will immediately apply what you learn in the lessons as you work to win the most sales. You also receive feedback on what you could have done to increase your sales success and why certain answers led to the results that they did.
Worksheets, Checklists, & Templates: Following each lesson, we provide downloadable materials to help reinforce the content and apply it to your own situation.
World-Class Tools: You'll gain access to many tools that help you apply the content directly to your own business. Helpful tools inside the program include the Value Proposition Generator, the Sales Opportunity Planner, and the 6-Minute Goal and Action Planner.
Monthly Coaching Calls: One of the cornerstones of our online training includes regular coaching calls to work through issues and problems as they arise. We’ll dig deep into the sales challenges you’re facing and provide feedback for your situation.
"What is so leading edge and great about the program is the focus that the folks at RAIN Group have put on understanding the customers that make the decision."

- Greta Roberts, CEO of Talent Analytics

"Being in the sales training industry, I recognize quality when I see it and RAIN Group's RAIN Selling program is top-notch. Do yourself a favor and enroll in the program. It's a tremendous value."

- Tom Ziglar, CEO of Ziglar Inc., Proud son of Zig Ziglar

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