Marketing Strategy: Pricing

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Baker, Ron

• Perspective From Accounting: Burying The Billable Hour: When Will You Catch On?
• Perspective From Accounting: Who's In Charge Of Value At Your Firm? Part One / Part Two

Cook, Charles

• Marketing Smarter To Increase Sales

Doerr, John

• Five Steps To Getting The Fees You Know You Deserve
• Research Note: Top Fees and Pricing Challenges for Consulting Firms
• Research Note: Top Factors that Influence Firms' Pricing Decisions

Green, Charles H.

• When Clients Demand Price Cuts
• How Bad Thinking Can Lead You to Discount Your Prices

Holden, Reed K.

• Escaping The Professional Services Commodity Trap Part I / Part II

Lipe, Jay

• 4 Ways To Market And Sell Your Services With Price

McLaughlin, Michael W.

•  Get Paid What You're Worth

RainToday.com

• What Every Professional Dreams Of Doing: Charge Prospects For Your Time

Schultz, Mike

• RainToday's Next Research: Fees & Pricing
• 4 Things To Do When Clients Pressure You for Lower Fees
• Research Note: Top Fees and Pricing Challenges for Consulting Firms
• Research Note: Top Factors that Influence Firms' Pricing Decisions

Sobel, Andrew

• How To Get Smarter About Pricing Part One / Part Two

Varjan, Tom "Bald Dog"

• 10 Ways To Increase Your Fees And Improve Your Performance