Marketing Tactics: Book Publishing

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Gould, Rebecca

• Research Note: 4 Mistakes That Will Kill Your Book Proposal

Kranz, Jonathan

• 8 Things You Must Know About Publishing A Book To Promote Your Services
• Writing Book Proposals That Win Publishing Contracts

Marcus, Bruce W.

•  How To Write A Book For Pain And Profit: Anybody Can Do It, Right?

RainToday.com

• Publishing Advice From Writing Expert Bob Bly: An Interview By RainToday.com
• Trends Among Successful Books, An Interview With Literary Agent Jeff Herman
• The Inside Story At McGraw-Hill, RainToday Interviews Senior Editorial Director Mary Glenn
• Breaking Through The Noise With Your Book Marketing Platform: An Interview With Literary Agent John Willig
• 9 Pieces Of Advice For Aspiring Business Book Authors: An Interview With Robin Ryan
• Marketing Your Business Book With (Not Against) Your Publisher: An Interview With Jossey-Bass Editor Neal Maillet
• Research Note:How To Demonstrate Your Marketing Platform And Promotional Plan In Your Book Proposal
• Why Airing On Oprah Doesn't Sell Business Books, An Interview With Chip Bell
• What Not To Say In A Book Proposal To John Wiley

Schultz, Mike

• Research Note: How Many Copies Do Business Books Sell?
• Research Note: The Effects Of Selling More Copies Of Your Book

• Ten Secrets About Getting Big Advances For Your Book
• Books That Create Bandwagons: Branding Lessons From The Best-Sellers