By Roger C. Parker
Today, the career-enhancing value of publishing a book, or e-book, is widely understood. What's not so widely understood, however, is the role that design plays in the success of your writing and publishing efforts.
Design differentiates your book from the competition, pre-sells the importance of your words, and influences reader satisfaction. Reader satisfaction increases when your e-book is easy to read and its design projects an optimistic, professional image. Design also builds equity in your brand, pre-selling future titles, as well as your expertise in general.
Following are the 10 most common e-book design mistakes, and how to avoid them.
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