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Home  /  Library   /  Letters To RainToday: Bruce W. Marcus: Differentiation

Letters To RainToday: Bruce W. Marcus: Differentiation

Here are thoughts from RainToday.com Readers about this article. Thanks to all contributors for your comments!

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Article My Twin Brother And I Are Different: The Myths Of Differentiation Of Professional Services Firms  (Part One / Part Two)
Author Bruce W. Marcus
My Thoughts  

Brilliant. There's no better way to tell me you love me than to not say a word. SHOW ME! Bruce did a great job of drawing this same conclusion through marketing. Don't tell me how wonderful the firm is, rather convince me that you can do what the client demands. Thanks for the insights.

My Name Robert Schmidt
My Title &
Firm Name 		 Managing Director, Prophet Strategies


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