FOR IMMEDIATE RELEASE
FRAMINGHAM, MA – August 11, 2006 – RainToday.com just announced the release of a new, complimentary ebook, co-authored by some of the top minds in professional services. The ebook's 11 authors collaborated to answer one question: What is the single most important piece of advice you need to sell professional services? Titled The One Piece Of Advice You Can't Sell Without, From 11 Experts On Selling Professional Services, the experts each discuss the one piece of advice about selling professional services that they believe is most important.
The authors of the ebook hail from a wide variety of professional services industries and backgrounds, and include:
- Seth Godin, best-selling author of 7 books including Small is the New Big and All Marketers Are Liars
- Keith Ferrazzi, speaker and author of Never Eat Alone, and a columnist for Inc. Magazine and Fast Company
- Sam Reese, CEO of Miller Heiman, The Sales Performance Company
- Alan Weiss, CEO of Summit Consulting Group and author of Million Dollar Consulting
- Mike Schultz, Publisher of RainToday.com and Principal, Wellesley Hills Group
- Paul Dunay, Director of Global Field Marketing for BearingPoint and Publisher of the Buzz Marketing for Technology blog
- Jill Konrath, Chief Sales Officer, Leapfrog Strategies and author of Selling to Big Companies
- Frank Stasiowski, President of PSMJ Resources, serving the architecture / engineering industries
- Larry Bodine, Owner-Operator of LawMarketing Portal and Larry Bodine Marketing, serving law firms
- Paige Arnof-Fenn, CEO of Mavens & Moguls and a columnist for Entrepreneur
- Michael W. McLaughlin, co-author of Guerrilla Marketing for Consultants with Jay Conrad Levinson and editor of Management Consulting News
So what was the most important thing to know about selling professional services? The responses may surprise you. Each of the 11 responses addresses a different element of selling professional services. Trust. Authenticity. Passion. And much more.
"Many people think of selling professional services or rainmaking as a magic skill that you are either born with or without – but that's really not the case at all," said Mike Schultz, Publisher of RainToday.com and one of authors of the ebook. Mike continued, "Selling services is something that you can learn to do, and do very well. This ebook provides readers with 11 essential pieces of advice that I believe will help anyone selling services, whether they're just learning or are a seasoned pro. There's something for everyone in this book, and I'm proud to be a part of it."
What was Mike's one piece of advice? You'll have to download the book to find out. The complimentary ebook is available to download at: http://www.raintoday.com/oneadvice.cfm
About RainToday.com
RainToday.com (http://www.RainToday.com) is the premier online source for insight, advice, and tools for service business rainmakers, marketers and leaders. Based in Framingham, Massachusetts, RainToday.com features the most up-to-date resources including articles by industry experts, how-to guides and tools, sales and marketing research reports, webinars and events, and a free weekly newsletter, the Rainmaker Report.
About Wellesley Hills Group
The Wellesley Hills Group (http://www.WHillsGroup.com) is a management consulting, marketing, and lead generation firm focused on helping professional services firms grow. Wellesley Hills Group specializes in working with consulting, accounting, A/E/C, technology, legal, financial, and other services firms to increase revenue and generate higher profits. Wellesley Hills Group publishes RainToday.com to provide a premium source of information for professional services firms and service practitioners to help them market and sell their services.
Contact Information
Erica Stritch
General Manager
RainToday.com
estritch@raintoday.com
p. 508-405-0438 ext. 310