By Jim Camp
Want to win new clients, negotiate a killer contract, or sell a new service? Invite the other party to say, "No." Get comfortable hearing "no" and saying "no." Once you do, you will possess the best business and negotiating tool available.
If you are like most service professionals, you were taught negotiating strategies that were designed to get the client to say, "Yes":
- You learned how to dress and speak to impress.
- You mastered the art of a dynamic presentation to showcase your consulting services.
- You had charts and case examples to demonstrate your prospective client's ROI.
- You learned how to persuade.
- You learned how to spot that exact moment when the opportunity to close the deal presented itself.
Members-Only Premium Content 
Want to read more? Try our Risk-Free 7 Day RainToday Membership Trial with access to:
- Free Webinars: Access all recorded webinars (full members attend all live webinars free).
- Free Tools and Guides: Receive all how-to guides and tools sold in the RainToday Store free.
- Research and Reports: Receive 20% off all research and benchmark reports.
- 1,000+ Articles: Access over 1,000 professional services marketing, sales, and leadership articles.
- Exclusive Premium Content: Access members-only interviews, templates, and case studies.
Already a Member? Sign in below:
(Note: Do not press the "Enter" key. Instead, click the "Login" button with your mouse to sign in.)
