By Dave Alexander
Editor's Note: This is the second part of a two part article. Part one explains the common mistakes firms make when they consider entering government markets. You can read part one on RainToday.com.
Many leaders of professional services firms incorrectly assume that, for them, entering federal markets is inherently bad, and thus never consider the option. Part one of this article discredited those faulty assumptions. So now let's give the issue of entering government markets some serious consideration.
Pros And Cons
Here are some advantages and disadvantages that might apply to your firm.
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