Interviews

Book Publishing Expert Interview Series

Bob Bly: Why Every Guru Needs a Book

Debra Wishik Englander: What Not To Say In A Book Proposal To John Wiley

Scott Ginsberg: The Self-Publishing Route

Mary Glenn: What Acquisitions Editors at McGraw Hill Look for in a Good Book Proposal

Ford Harding: Maximizing Your Book’s ROI

Andrea Harris: Marketing Your Business Book

C.J. Hayden: Getting Through The Writing Process

Jeff Herman: Working with Agents and Big Name Publishers

Jonathan Kranz: Negotiating Your Best Publishing Deal

Cathy Lewis: Setting Goals For Your Business Book

Neal Maillet: Marketing Your Business Book With (Not Against) Your Publisher

Patrick McKenna: Proactively Marketing Your Book

Celia Rocks: Build Your Brand Before Your Book

Robin Ryan: 9 Pieces Of Advice For Aspiring Business Book Authors

David Meerman Scott: Utilizing Effective, Free Internet Marketing For Your Book

Bob Urichuck: The Self-Publishing Option

Alan Weiss: The Gold-Plated Marketing Technique

John Willig: The Truth About The Industry

Marketing & Selling Professional Services Expert Interviews

Dick Jacques: What Every Professional Dreams Of Doing: Charging Prospects For Your Time

Lauren Stiller Rikleen: Breaking Down Institutional Barriers To Rainmaking

Ruth P. Stevens: Trade Show Marketing for Professional Services