Tools: Download all how-to guides and tools
Learning: Access to expert webinar library (full members attend all live webinars free)
Insight: Library of over 1,000 articles plus members-only premium content
Research: 20% discount on all research and benchmark reports
Begin My Free Trial
Home  /  Library  /  Interviews   /  

Interview with Alan Weiss: The Gold-Plated Marketing Technique

Read expert advice from bestselling business book author and expert consultant, Alan Weiss, on the ins and outs of writing a business book and why he believes that books are a “gold-plated marketing technique.” With over 25 books and 500 articles published, Alan shares his inside knowledge of the book publishing process and answers these critical questions:

  • How did you come up with the initial idea and why did you decide to write it? What were your goals and how did they change over time?

  • What marketing outlets did you find most useful in spreading awareness of your books? Were there any outlets that you found to be a waste of time/money?

  • How has becoming a published author affected your career? What are the tangible and intangible benefits?

  • How strong were these effects after publishing your first book compared to now, after publishing over 25 books?

  • Tell us a bit about the revenue that you have received as a result of your books. Was the amount of time and money invested worth it in the end?

  • What was the most challenging aspect of writing your books/getting them published and what advice do you have for future writers to help them overcome this challenge?

  • How much of your overall success would you attribute to being an author?

And more...


Members-Only Premium Content   

Want to read more? Try our Risk-Free 7 Day RainToday Membership Trial with access to:
  • Free Webinars: Access all recorded webinars (full members attend all live webinars free).
  • Free Tools and Guides: Receive all how-to guides and tools sold in the RainToday Store free.
  • Research and Reports: Receive 20% off all research and benchmark reports.
  • 1,000+ Articles: Access over 1,000 professional services marketing, sales, and leadership articles.
  • Exclusive Premium Content: Access members-only interviews, templates, and case studies.
Begin My Free Trial

Already a Member? Sign in below:

(Note: Do not press the "Enter" key. Instead, click the "Login" button with your mouse to sign in.)


E-Mail Address:  
Password:  
Forgot Password?

FREE Rainmaker Report Newsletter: Get the insights, advice, and tools you need to grow your service business from experts in the field.