Suzanne Lowe, the founder of Expertise Marketing LLC, is a highly regarded consultant, author and speaker on professional service marketing strategy. She is the author of Marketplace Masters: How Professional Service Firms Compete to Win (Praeger Publishers: 2004) and The Integration Imperative: Erasing Marketing and Business Development Silos—Once and for All—in Professional Service Firms (Professional Services Books: 2009). She also publishes a monthly newsletter, The Marketplace Master and blog The Expertise Marketplace.

Lowe speaks for leading trade associations and in-house audiences and writes for premier publications, including the Harvard Business Review and BusinessWeek. She facilitates roundtables of chief marketing officers from some of the world’s most prestigious professional service firms.

Articles by Suzanne Lowe:

• Consulting Firms Must Become Real Businesses to Survive
• Differentiation: Marketplace Mastery
• Growing Your Share of the Client's Wallet Through Cross-Selling
• Leading Today's Professional Services Firm: Practices of Yesterday No Longer Relevant
• Marketing of Tomorrow
• Your Most Effective Marketing Strategies

Podcasts with Suzanne Lowe

• Firms Must Break Down Marketing and Business Development Silos