Ardath Albee, CEO & B2B Marketing Strategist of Marketing Interactions, Inc., is an expert at creating contagious content and e-marketing strategies that engage prospects-from initial attention until they're sales ready. She has a unique ability to develop content strategies that work hand-in-glove with overall corporate and product positioning to deliver hard hitting e-marketing programs and tools that compel customers to buy. Ardath helps her clients generate more opportunities by optimizing how they leverage marketing automation and CRM technology investments to nurture leads naturally and convert them to customers. Her clients include Covad Communications, LANDesk – an Avocent Company, Endeca Technologies and Silicon Graphics. Visit her website at www.marketinginteractions.com and industry-leading blog at http://marketinginteractions.typepad.com to learn more.
Articles by Ardath Albee:
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