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Home  /  Library   /  How to Create a Culture of Growth at Your Firm--With Suzanne Lowe

How to Create a Culture of Growth at Your Firm--With Suzanne Lowe

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RainToday.com's Podcast: Marketing & Selling Professional Services

When it comes to growing revenue and growing market share, professional services firms must effectively integrate marketing and selling into everyone's job.

In this podcast, we listen to Suzanne Lowe, president of Expertise Marketing and author of the forthcoming book, The Integration Imperative, as she answers some important questions about how firms can do just that:

  • How can firms involve new-hires in marketing and sales?
  • How can business developers help with their firm's marketing?
  • How can firms motivate practitioners to bring in new business?

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Listen to the Recording:
(Time: 09:28)


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