By Michael A. Stelzner
Right now Twitter is the talk of the web among marketers. Use of the elegantly simple social media site has shot into the stratosphere unlike anything in recent memory—and even CEOs are leaping onto the Twitter bandwagon.
The New York Times calls Twitter "one of the fastest growing phenomena on the Internet." A recent study determined new members are signing up at a clip of 10,000 per day. And unlike other "here today, gone tomorrow" services, Twitter seems to have staying power.
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