By Paul Collins
Editor's Note: This article was excerpted from 100 Tips for Consulting Firms to Survive and Grow in a Recession: Click here to download your free copy of Equiteq's ebook.
Without clients there are no fees and no future! Finely-honed client relationship skills—knowing who our best clients are or should be and how we keep, nurture, and grow them once they become clients—are the hallmark of world-class consulting firms.
Not all clients are worthy of our service—we should choose the clients we wish to serve. This is particularly true in a recession when there is a tendency to accept work from clients who pay poorly and in some cases not at all.
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