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RainToday.com's Podcast: Marketing & Selling Professional Services

The Internet allowed businesses and professionals to bypass the traditional media to get publicity, and now social media networks allow them to go even further. A person can even become a thought leader overnight using social media, says Internet marketing expert Dan Janal.

Listen as Janal, Founder and President of PR Leads Expert Resource Network, explains how services professionals can use Twitter, LinkedIn, blogs and other forms of social media to build their credibility and become celebrities in their markets. Janal also discusses how they can use this new media to catch the eyes and ears of the traditional media and become a source for their articles and news reports.

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