Eric Rudolf runs THEsmallCOMPANYBLOG in his spare time and is director of marketing for one of the fastest-growing professional development and training companies in the world. His writing interests include marketing and Internet marketing, social networking, ecommerce, blogging, search engine optimization (SEO), corporate culture, and small company mistakes.Eric has been a fulltime marketer in professional development and training, publishing, IT and professional services, supply chain technology, software development, online retailing, and education. He is a self-proclaimed "numbers guy," and he believes strongly that the key attribute for today's successful marketer is not creativity or an eye for design, but a deep understanding of analytics.
If every job in the world paid the same, Eric would restore old houses or shoot pool for a living. His two favorite pieces of marketing-related advice are "You will never catch an industry leader by doing what they do" and "Marketing success is as much about avoiding stupid ideas as it is about coming up with great ones."
You may contact Eric via email or follow him on Twitter.
Articles by Eric Rudolf
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