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RainToday.com's Podcast: Marketing & Selling Professional Services
As the economy starts to turn around, leaders of professional services firms must push aside thoughts of doom and merely survival. It's time to start playing offense and stop playing defense. Leaders must change their mindset, change their behaviors, and give staff a vision of success. When they understand what drives revenue growth and implement those changes, they can make that vision a reality.
Listen as Mike Schultz, President of Wellesley Hills Group and Publisher of RainToday, talks about the state of the professional services market, the five drivers for growing revenue within a firm, and how some firms are implementing those drivers and seeing great success.
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Listen to the Recording:
(Time: 18:03)