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By RainToday Research

In The Business Impact Of Writing A Book: Data, Analysis, And Lessons From Professional Service Providers Who Have Done It, RainToday.com asked 200 authors how publishing a book has affected the success of their practices, as measured in numerous ways.

We asked them about the overall effect of publishing a book on their practices, their ability to raise the fees for their services, their ability to generate new clients, their ability to generate more and better speaking engagements, and a number of other topics, as a result of publishing a book.

When I reviewed the results, I was struck by the impact that selling a certain number of copies of books had on various areas of authors' practices.

For example:

  • Overall Effect: Authors who reported a “positive” overall effect on their practices sold a median number (at the 50th percentile) of 5,000 copies of their first book, whereas those who reported an “extremely positive” overall effect on their practices sold a median number of 10,000 copies of their first book.


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