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This Week's Marketing & Sales Content
Content Posted July 1
Articles Open Access until July 8
Avoid Cattle-Call Marketing If You Want to Attract Clients
- By: Michael W. McLaughlin
The Five Most Important Questions in Services Marketing
- By: Mike Schultz
When Clients Have No Budget: 18 Strategies to Get Funded
- By: Andrew Sobel
Use Triggering Events to Improve Your Chance of Making the Sale
- By: RainToday.com Podcast: Marketing & Selling in Professional Services with Jill Konrath
LinkedIn 101: How to Unlock the Power of this Online Tool
- By: An On-demand RainToday.com Webinar with Jason Alba
FREE Special Report: The One Piece of Advice You Need to Earn Your Clients' Loyalty
- By: RainToday.com
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Upcoming RainToday.com Webinars & Teleseminars
Dealing with Difficult Clients: How to Transform Client Relationships Gone Bad with Charles H. Green and Andrea Howe
Thursday, July 23 from 2:00-3:30 p.m. EDT
Best Selling Research & Benchmark Reports
How Clients Buy: 2009 Benchmark Report On Professional Services Marketing And Selling From The Client Perspective
Buyers of professional services reveal how they find out about and choose service providers.
Fees and Pricing Benchmark Report
Your competitors reveal hourly rates, profitability, discounting norms, and more. Now available for five industries.
What's Working in Lead Generation
The benchmark report on how to spend your time, energy, and money for the best marketing ROI in B2B professional services.
Best Selling How-To Guides & Tools
Networking for Professional Services: A Primer for Relationship Building
How to Write and Market a White Paper
The Professional Services Guide to Online PR
How to Become a Thought Leader
How to Set Appointments Through Cold Calling
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