For years you've given workshops and seminars at state and national association events and trade shows. Each year you get return invitations, rave reviews and long rounds of applause. And each year you hear those highly paid keynoters on the program and think, "I could do better than that!"
Is it time to step up your speaking game and go for the big-fee circuit? Buyers are reporting that there are twenty speakers vying for every slot, so the transition isn't as easy as giving a good speech. But it's worth the effort: Speaking in the big leagues not only creates a bigger brand, but also draws better opportunities and leads from a larger pool of prospects.
Come get your competitive edge with an insider perspective on the lucrative and high-stakes world of big-league speaking in this part-presentation, part-interview webinar with top speaking strategist Vickie Sullivan and interviewer Mike Schultz, publisher of RainToday.com.
In it, you will hear the latest market intelligence and trends you need to know before spending time, money and energy in this crowded field. When you know the buyer's hot button and how they select high-fee speakers, your game plan becomes clear.
Specifically, in this energetic, no-holds barred session, you will learn:
- How high-fee venues are different from their lower fee counterparts
- Three top trends that drive speaker selections in high-fee venues
- Two things that keep professional service professionals off the high-fee speaker circuit and what to do about them
- How the uncertain economy impacts speaker fees
- What buyers are looking for now
- What really goes on in those speaker selection committees and how to navigate the maze of meetings and information requests
- Three questions professional service pros must ask themselves before getting on the speaker circuit
About the Presenter
Vickie Sullivan is nationally recognized as the top market strategist for experts on the professional speaking circuit. She speaks throughout the U.S. and Canada about speaker selection trends in high-fee markets and strategies that position experts for those venues. Her market intelligence updates are distributed to experts in the U.S. as well as 17 different countries.
Vickie has served twice on the editorial board for Professional Speaker Magazine, and her articles about the speaking market have been published in other publications such as Presentations magazine and the Handbook of Business Strategy. Vickie also has been quoted in mainstream media such as Fortune.com, The New York Times and Investor's Business Daily.
Her groundbreaking work has earned her an appointment on the Women's Leadership Board for the Kennedy School of Government at Harvard where she focuses on mentoring future world leaders.
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Presenter: Vickie Sullivan
This webinar was broadcast on November 19, 2008
Duration: 90 minutes, including a 30-minute question and answer session
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