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Client Interviews: 6 Areas to Examine for Just How Happy Your Clients Really AreBy Janet Ellen Raasch How to Create the Research You Need to Be a Thought Leader (and Beat Your Competition)By Ken Lizotte Dealing with Clients Who Think They Know MarketingBy Bruce W. Marcus Good Consultants with Bad Reputations? How to Leave Clients Satisfied with Your Quality WorkBy Fiona Czerniawska Must-Read Steps For Getting Effective TestimonialsBy Jay Lipe Giving Your 'Effective' Value Proposition An Acid TestBy Reed K. Holden, D.B.A. Escaping the Professional Services Commodity TrapBy Reed K. Holden, D.B.A.